The Bobo doll experiment was conducted by Albert Bandura in 1961 to study aggressive patterns of behavior. One of the experiment's conclusions was that people can learn through vicarious reinforcement.
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References
- Bandura, A., Ross, D., & Ross, S. A. (1961). Transmission of aggressions through imitation of aggressive models. Journal of Abnormal and Social Psychology, 63, 575-582. Full text
- Bandura, A., Ross, D., & Ross, S. A. (1963). Imitation of film-mediated aggressive models. Journal of Abnormal and Social Psychology, 66, 3-11.